Publora API — Core Skill

Publora is an affordable REST API for scheduling and publishing social media posts across 10 platforms (Pinterest is listed internally but not yet supported). Base URL: https://api.publora.com/api/v1

Plans & API Access

Plan	Price	Posts/Month	Platforms
Starter	Free	15	LinkedIn & Bluesky
Pro	$2.99/account	100/account	All
Premium	$5.99/account	500/account	All

ℹ️ Starter gives API access for LinkedIn and Bluesky. Twitter/X requires Pro or Premium (explicitly excluded from Starter). See publora.com/pricing.

Authentication

All requests require the x-publora-key header. Keys start with sk_ (format: sk_xxxxxxx.xxxxxx...).

curl https://api.publora.com/api/v1/platform-connections 
  -H "x-publora-key: sk_YOUR_KEY"

Get your key: publora.com → Settings → API Keys → Generate API Key. ⚠️ Copy immediately — shown only once.

Step 0: Get Platform IDs

Always call this first to get valid platform IDs before posting.

const res = await fetch('https://api.publora.com/api/v1/platform-connections', {
  headers: { 'x-publora-key': 'sk_YOUR_KEY' }
});
const { connections } = await res.json();
// connections[i].platformId → e.g. "linkedin-ABC123", "twitter-456"
// Also returns: tokenStatus, tokenExpiresIn, lastSuccessfulPost, lastError

Platform IDs look like: twitter-123, linkedin-ABC, instagram-456, threads-789, etc.

Post Immediately

Omit scheduledTime to publish right away:

await fetch('https://api.publora.com/api/v1/create-post', {
  method: 'POST',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' },
  body: JSON.stringify({
    content: 'Your post content here',
    platforms: ['twitter-123', 'linkedin-ABC']
  })
});

Schedule a Post

Include scheduledTime in ISO 8601 UTC — must be in the future:

await fetch('https://api.publora.com/api/v1/create-post', {
  method: 'POST',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' },
  body: JSON.stringify({
    content: 'Scheduled post content',
    platforms: ['twitter-123', 'linkedin-ABC'],
    scheduledTime: '2026-03-16T10:00:00.000Z'
  })
});
// Response: { postGroupId: "pg_abc123", scheduledTime: "..." }

Save as Draft

Omit scheduledTime — post is created as draft. Schedule it later:

// Create draft
const { postGroupId } = await createPost({ content, platforms });

// Schedule later
await fetch(`https://api.publora.com/api/v1/update-post/${postGroupId}`, {
  method: 'PUT',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' },
  body: JSON.stringify({ status: 'scheduled', scheduledTime: '2026-03-16T10:00:00.000Z' })
});

List Posts

Filter, paginate and sort your scheduled/published posts:

// GET /api/v1/list-posts
// Query params: status, platform, fromDate, toDate, page, limit, sortBy, sortOrder
const res = await fetch(
  'https://api.publora.com/api/v1/list-posts?status=scheduled&platform=twitter&page=1&limit=20',
  { headers: { 'x-publora-key': 'sk_YOUR_KEY' } }
);
const { posts, pagination } = await res.json();
// pagination: { page, limit, totalItems, totalPages, hasNextPage, hasPrevPage }

Valid statuses: draft, scheduled, published, failed, partially_published

Get / Delete a Post

# Get post details
GET /api/v1/get-post/:postGroupId

# Delete post (also removes media from storage)
DELETE /api/v1/delete-post/:postGroupId

Get Post Logs

Debug failed or partially published posts:

const res = await fetch(
  `https://api.publora.com/api/v1/post-logs/${postGroupId}`,
  { headers: { 'x-publora-key': 'sk_YOUR_KEY' } }
);
const { logs } = await res.json();

Test a Connection

Verify a platform connection is healthy before posting:

const res = await fetch(
  'https://api.publora.com/api/v1/test-connection/linkedin-ABC123',
  { method: 'POST', headers: { 'x-publora-key': 'sk_YOUR_KEY' } }
);
// Returns: { status: "ok"|"error", message, permissions, tokenExpiresIn }

Bulk Schedule (a Week of Content)

from datetime import datetime, timedelta, timezone
import requests

HEADERS = { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' }
base_date = datetime(2026, 3, 16, 10, 0, 0, tzinfo=timezone.utc)

posts = ['Monday post', 'Tuesday post', 'Wednesday post', 'Thursday post', 'Friday post']

for i, content in enumerate(posts):
    scheduled_time = base_date + timedelta(days=i)
    requests.post('https://api.publora.com/api/v1/create-post', headers=HEADERS, json={
        'content': content,
        'platforms': ['twitter-123', 'linkedin-ABC'],
        'scheduledTime': scheduled_time.isoformat()
    })

Media Uploads

All media (images and videos) use a 3-step pre-signed upload workflow:

Step 1: POST /api/v1/create-post → get postGroupId
Step 2: POST /api/v1/get-upload-url → get uploadUrl
Step 3: PUT {uploadUrl} with file bytes (no auth needed for S3)

import requests

HEADERS = { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' }

# Step 1: Create post
post = requests.post('https://api.publora.com/api/v1/create-post', headers=HEADERS, json={
    'content': 'Check this out!',
    'platforms': ['instagram-456'],
    'scheduledTime': '2026-03-15T14:30:00.000Z'
}).json()
post_group_id = post['postGroupId']

# Step 2: Get pre-signed upload URL
upload = requests.post('https://api.publora.com/api/v1/get-upload-url', headers=HEADERS, json={
    'fileName': 'photo.jpg',
    'contentType': 'image/jpeg',
    'type': 'image',  # or 'video'
    'postGroupId': post_group_id
}).json()

# Step 3: Upload directly to S3 (no auth header needed)
with open('./photo.jpg', 'rb') as f:
    requests.put(upload['uploadUrl'], headers={'Content-Type': 'image/jpeg'}, data=f)

For carousels: call get-upload-url N times with the same postGroupId.

Cross-Platform Threading

X/Twitter and Threads support threading. Three methods:

Auto-split: Content over the char limit is split automatically at paragraph/sentence/word breaks. Publora adds (1/N) markers (e.g. (1/3)).
Manual ---: Use --- on its own line to define exact split points.
Explicit [n/m]: Use [1/3], [2/3] markers — Publora preserves them as-is.

// Manual split example
body: JSON.stringify({
  content: 'First tweet.nn---nnSecond tweet.nn---nnThird tweet.',
  platforms: ['twitter-123']
})

⚠️ Threads Restriction: Multi-threaded nested posts are temporarily unavailable on Threads (connected replies). Single posts, images, and carousels work normally. Contact [email protected] for updates.

LinkedIn Analytics

// Post statistics — queryTypes is an ARRAY (not a string; 'ALL' is invalid here)
// Use queryType (singular string) for one metric, queryTypes (array) for multiple
await fetch('https://api.publora.com/api/v1/linkedin-post-statistics', {
  method: 'POST',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' },
  body: JSON.stringify({
    postedId: 'urn:li:share:7123456789',
    platformId: 'linkedin-ABC123',
    queryTypes: ['IMPRESSION', 'MEMBERS_REACHED', 'RESHARE', 'REACTION', 'COMMENT']
    // OR: queryType: 'IMPRESSION'  ← singular, returns { count: 123 }
    // Multi-metric response: { metrics: { IMPRESSION: 4521, MEMBERS_REACHED: 3200, ... } }
  })
});

// Profile summary (followers + aggregated stats)
await fetch('https://api.publora.com/api/v1/linkedin-profile-summary', {
  method: 'POST',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' },
  body: JSON.stringify({ platformId: 'linkedin-ABC123' })
});

Available analytics endpoints:

Endpoint	Description
`POST /linkedin-post-statistics`	Impressions, reactions, reshares for a post
`POST /linkedin-account-statistics`	Aggregated account metrics
`POST /linkedin-followers`	Follower count and growth
`POST /linkedin-profile-summary`	Combined profile overview
`POST /linkedin-create-reaction`	React to a post
`DELETE /linkedin-delete-reaction`	Remove a reaction

Webhooks

Get real-time notifications when posts are published, fail, or tokens are expiring.

// Create a webhook
await fetch('https://api.publora.com/api/v1/webhooks', {
  method: 'POST',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_YOUR_KEY' },
  body: JSON.stringify({
    name: 'My webhook',
    url: 'https://myapp.com/webhooks/publora',
    events: ['post.published', 'post.failed', 'token.expiring']
  })
});
// Returns: { webhook: { _id, name, url, events, secret, isActive } }
// Save the `secret` — it's only shown once. Use it to verify webhook signatures.

Valid events: post.scheduled, post.published, post.failed, token.expiring

Endpoint	Method	Description
`/webhooks`	GET	List all webhooks
`/webhooks`	POST	Create webhook
`/webhooks/:id`	PATCH	Update webhook
`/webhooks/:id`	DELETE	Delete webhook
`/webhooks/:id/regenerate-secret`	POST	Rotate webhook secret

Max 10 webhooks per account.

Workspace / B2B API

Manage multiple users under your workspace account. Contact [email protected] to enable Workspace API access.

// Create a managed user (returns HTTP 201)
const { user } = await fetch('https://api.publora.com/api/v1/workspace/users', {
  method: 'POST',
  headers: { 'Content-Type': 'application/json', 'x-publora-key': 'sk_CORP_KEY' },
  body: JSON.stringify({ username: '[email protected]', displayName: 'Acme Corp' })
}).then(r => r.json());
// user._id is the MongoDB ObjectId (24-char hex), e.g. "6626a1f5e4b0c91a2d3f4567"

// Generate connection URL for user to connect their social accounts
const { connectionUrl } = await fetch(
  `https://api.publora.com/api/v1/workspace/users/${user._id}/connection-url`,
  { method: 'POST', headers: { 'x-publora-key': 'sk_CORP_KEY' } }
).then(r => r.json());

// Post on behalf of managed user
await fetch('https://api.publora.com/api/v1/create-post', {
  method: 'POST',
  headers: {
    'Content-Type': 'application/json',
    'x-publora-key': 'sk_CORP_KEY',
    'x-publora-user-id': user._id  // ← key header for acting on behalf of a user
  },
  body: JSON.stringify({ content: 'Post for Acme Corp!', platforms: ['linkedin-XYZ'] })
});

Workspace endpoints:

Endpoint	Method	Description
`/workspace/users`	GET	List managed users
`/workspace/users`	POST	Create managed user
`/workspace/users/:userId`	DELETE	Detach managed user (preserves user record, removes workspace association)
`/workspace/users/:userId/api-key`	POST	Generate per-user API key
`/workspace/users/:userId/connection-url`	POST	Generate OAuth connection link

Each managed user has a dailyPostsLeft field (default: 100) — note this is informational only and not enforced as an actual posting limit. Real limits are workspace-level: monthlyPosts, scheduledPosts, scheduleHorizonDays — enforced at scheduling time. Never expose your workspace key client-side — use per-user API keys for client-facing scenarios.

Platform Limits Quick Reference (API)

⚠️ API limits are often stricter than native app limits. Always design against these.

Platform	Char Limit	Max Images	Video Max	Text Only?
Twitter/X	280 (25K Premium)	4 × 5MB	2 min / 512MB	✅
LinkedIn	3,000	10 × 5MB	30 min / 500MB	✅
Instagram	2,200	10 × 8MB (JPEG only)	3 min (180s) Reels / 60s Stories / 300MB	❌
Threads	500	20 × 8MB	5 min / 500MB	✅
TikTok	2,200	Video only	10 min / 4GB	❌
YouTube	5,000 desc	Video only	12h / 256GB	❌
Facebook	63,206	10 × 10MB	45 min / 2GB	✅
Bluesky	300	4 × 1MB	3 min / 100MB	✅
Mastodon	500	4 × 16MB	~99MB	✅
Telegram	4,096 (1,024 captions)	10 × 10MB	50MB (Bot API)	✅

For full limits detail, see the docs/guides/platform-limits.md in the Publora API Docs.

Platform-Specific Skills

For platform-specific settings, limits, and examples:

publora-linkedin — LinkedIn posts + analytics + reactions
publora-twitter — X/Twitter posts & threads
publora-instagram — Instagram images/reels/carousels
publora-threads — Threads posts
publora-tiktok — TikTok videos
publora-youtube — YouTube videos
publora-facebook — Facebook page posts
publora-bluesky — Bluesky posts
publora-mastodon — Mastodon posts
publora-telegram — Telegram channels

Post Statuses

draft — Not scheduled yet
scheduled — Waiting to publish
published — Successfully posted
failed — Publishing failed (check /post-logs)
partially_published — Some platforms failed

Errors

Code	Meaning
400	Invalid request (check `scheduledTime` format, required fields)
401	Invalid or missing API key
403	Plan limit reached or Workspace API not enabled
404	Post/resource not found
429	Platform rate limit exceeded