SkillHub

pls-marketing-ideas

v1.0.0

Generate campaign concepts, viral hooks, and marketing strategies that go beyond "buy my product." Use when: (1) Planning campaigns, (2) Creating content hooks, (3) Brainstorming promotions, (4) Developing brand messaging.

Sourced from ClawHub, Authored by Matt Valenta

Installation

Please help me install the skill `pls-marketing-ideas` from SkillHub official store. npx skills add mattvalenta/pls-marketing-ideas

Marketing Ideas

Generate campaign concepts, viral hooks, and marketing strategies.

Idea Generation Framework

1. Define Trigger

  • Product feature/launch
  • Pain point
  • Customer feedback

2. Apply Frameworks

  • PAS (Problem-Agitate-Solution)
  • AIDA (Attention-Interest-Desire-Action)
  • Jobs To Be Done
  • StoryBrand

Campaign Templates

Challenge Campaign

  • Name: [N]-Day Challenge
  • Hook: "Can we [achieve result] in [timeframe]?"

Controversy Campaign

  • Hook: Unpopular truth or industry insight
  • Angle: Challenge conventional wisdom

Behind-the-Scenes

  • Hook: Peek behind the curtain
  • Angle: Authenticity, transparency

Social Proof

  • Hook: Real results from real customers
  • Angle: Proof over promises

Educational Campaign

  • Hook: Teach something valuable
  • Angle: Authority building

Hook Templates

Pattern Interrupts

  • "Most dealers are doing this wrong..."
  • "I'll probably get hate for saying this..."
  • "This cost us $100K to learn..."

Curiosity Gaps

  • "The one change that [result]..."
  • "Why [competitor type] are failing..."

Idea Generation Checklist

- [ ] Validates pain point
- [ ] Differentiates from competition
- [ ] Aligns with brand voice
- [ ] Clear CTA
- [ ] Measurable success potential