quiz

Situation Detection

Context	Load
Knowledge assessment, exams, certifications	`types.md` → Knowledge section
Personality quizzes, "Which X are you?"	`types.md` → Personality section
Lead generation, marketing quizzes	`types.md` → Lead-gen section
Writing effective questions	`questions.md`
Building quiz UI/UX, gamification	`implementation.md`

Universal Rules

One concept per question. Double-barreled questions confuse and measure nothing. "Do you like pizza and exercise?" → Bad.

Wrong answers must be plausible. If correct answer is obvious by elimination, you're testing pattern recognition, not knowledge.

Results must feel personal. Generic outcomes kill engagement. "You got 7/10" loses to "You're an 80s Movie Expert — you caught references most people miss."

Progress visibility motivates. Show question count, progress bar, time remaining. Uncertainty creates anxiety and abandonment.

Quiz Types Quick Reference

Type	Goal	Typical Length	Results
Knowledge	Assess learning	10-20 questions	Score + feedback per answer
Personality	Engagement, sharing	5-12 questions	Personality type/category
Assessment	Diagnose level/fit	10-30 questions	Detailed report
Lead-gen	Capture email	5-8 questions	Results gated behind email
Trivia	Entertainment	Any	Leaderboard, social share

Question Design Checklist

[ ] Clear, unambiguous wording
[ ] One correct answer (or explicit multi-select instruction)
[ ] Distractors are plausible, not obviously wrong
[ ] No "all of the above" or "none of the above" (lazy design)
[ ] Avoid negatives ("Which is NOT...")
[ ] Test the concept, not reading comprehension

Scoring Patterns

Simple percentage: Correct/total × 100. Best for knowledge tests.

Weighted scoring: Some questions worth more. Good for prioritized competencies.

Branching outcomes: Answer combinations map to results. Used in personality quizzes.

Diagnostic rubric: Score across multiple dimensions. Best for assessments and skill evaluations.

Engagement Boosters

Immediate feedback after each answer (right/wrong + explanation)
Visual progress indicator
Streak rewards ("3 in a row!")
Time pressure (optional, increases excitement but also anxiety)
Social sharing of results
Leaderboards for competitive contexts

Red Flags

All correct answers in position B/C → Detectable pattern
Questions testing obscure trivia vs actual learning objectives
Results that don't connect to actions ("Now what?")
Too long with no progress indication → Abandonment
Mobile-unfriendly UI (tiny buttons, horizontal scroll)

When to Load More

Situation	Reference
Designing for specific quiz type	`types.md`
Writing and reviewing questions	`questions.md`
Building quiz flow, UI, tools	`implementation.md`